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A showstopping feast of packaging design inspiration, as winners announced in Pentawards 2023

Creative Boom

BigFace Coffee packaging by Zenpack, USA – Platinum Winner © Pentawards 2023 It's that glorious time of year again when the very best packaging designs grace our screens once more as we reveal the winners of the prestigious Pentawards for 2023.

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23 incredible packaging designs to inspire you to enter the Pentawards 2023 today

Creative Boom

Sustainable design Platinum winner: re:incarnated spirits by Ruska Martín Associates Imagine being able to put 'award-winning' next to your name on your bio: what could that do for your career? Well, if you work in packaging design, the time for wondering is over. So why not enter the 2023 Pentawards ?

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Creative Packaging Design: Elevating Product Branding

Inkbot Design

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? That is the power of creative packaging design. In a world of options and noise, well-thought-out packaging cuts through all the distractions.

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Product Packaging Design: Creating Memorable Brand Experiences

Inkbot Design

Product Packaging Design: Creating Memorable Brand Experiences In today's ultra-competitive marketplace, your product's packaging design has never been more critical. It will also visually capture what your brand stands for – helping you differentiate yourself from rivals.

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People People demonstrate how to brand a drink that no-one can describe

Creative Boom

Read on to learn how the Seattle branding studio made it all make sense. Well, that's exactly the challenge that Seattle branding studio People People were faced with recently when they were approached by the company behind Thorntail Hard Agave. Thorntail Hard Argave is somewhere between a seltzer and tequila. Frustrating, isn't it?

Brand 405
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OMSE's charming new identity for Black Bee Honey is inspired by the flight of the bumblebee

Creative Boom

A typeface inspired by the waggle dance of a bee and illustrations that help visualise the location and seasons behind each product – OMSE ends the year on a high with its new identity for a British honey brand that aims to "free the bee". Did you know that honey is the world's third most faked food product?

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Top 10 Packaging Design Tips for Captivating Products

Inkbot Design

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! Are they young professionals who love innovative products?