Inkbot Design

FEBRUARY 3, 2024

40+ Essential Tools for Branding and Marketing Establishing a strong, recognisable brand is crucial for any business looking to stand out in a crowded marketplace. This comprehensive guide explores the must-have tools for branding to help convey what your company represents and attract your ideal audience.

Marketing 76

Marketing Marketing Brand Branding 76

Just Creative

JULY 20, 2020

In 2020, content plays a central role in your marketing efforts. We’ve gathered together 10 growing digital marketing trends for 2020 that might inspire you to rethink your marketing strategy. In 2020, many brands have already adapted Stories to their social media content strategy. Video Content Dominates Across the Web.

Marketing 298

Marketing Marketing Digital Internet and Software Development 298

Canny

OCTOBER 31, 2022

FMCG branding can be a tough nut to crack, as you’ve got to create a product that stands out in an increasingly oversaturated marketplace. Just think about the amount of products that exist in the FMCG space , and it’s no surprise that brands have a difficult time competing. The Branding Brief Template. download now.

Marketing 148

Marketing Marketing Brand Branding 148

Inkbot Design

FEBRUARY 7, 2024

Why Law Firm Branding is Critical for Success Building a strong brand has become essential for law firms looking to stand out and attract clients in an increasingly competitive legal market. With more choices than ever before, clients are seeking out firms they recognise and trust.

Brand 78

Brand Branding Client Marketing 78

Inkbot Design

MARCH 7, 2023

The Role and Importance of Communication in Marketing Communication is a crucial skill in the business world, and marketing is no exception. It is essential to the success of any marketing campaign. One of the most critical marketing communication roles is to deliver the message effectively.

Marketing 136

Marketing Marketing Client Publication 136

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. Defining Marketing and Branding Before diving into specific strategies, it's essential to understand the difference between marketing and branding.

Marketing 86

Marketing Marketing Brand Branding 86

Inkbot Design

APRIL 20, 2024

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. Ethical Branding Many businesses believe that they sow the seeds of happiness, kindness, and well-being because they do ethical business. Therefore, brands form themselves as environmentally-cautious.

Marketing 68

Marketing Marketing Media Brand 68

Just Creative

DECEMBER 3, 2020

Creating an effective content marketing strategy is crucial for your personal brand. Successful content improves brand visibility, increases trust and delivers your company values to both existing and potential customers. Studies show that 82% of customers feel more optimistic about a brand after receiving customized content.

Marketing 224

Marketing Marketing Brand Branding 224

Inkbot Design

APRIL 22, 2024

Real Estate Marketing: The Keys to Success Congratulations on acquiring a realtor licence, which means you are ready to sell properties and earn some commissions. You need an all-inclusive marketing plan for a constant flow of leads and clients. You need an all-inclusive marketing plan for a constant flow of leads and clients.

Marketing 73

Marketing Marketing Client Media 73

Inkbot Design

FEBRUARY 29, 2024

How to Increase Brand Awareness Through Marketing Brand awareness refers to how easily a potential customer can recognise or recall your brand. High brand awareness is invaluable for driving sales growth. As such, building awareness should be a core priority for brands looking to expand their customer base.

Marketing 74

Marketing Marketing Brand Branding 74

Inkbot Design

APRIL 11, 2023

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 Understanding Brand Awareness So, what exactly is brand awareness?

Marketing 127

Marketing Marketing Brand Branding 127

Inkbot Design

APRIL 14, 2023

Content Marketing Guide: Strategies and Tips for Success Content marketing has become an integral part of every marketing strategy nowadays. This guide will walk you through the essentials of content marketing, providing you with valuable insights, strategies, and tips for success.

Marketing 138

Marketing Marketing Media Infographics 138

Graphic Design Junction

APRIL 24, 2024

In today’s saturated marketplace, a strong brand identity is no longer a luxury, it’s a necessity. Every detail, from logo design to social media voice, contributes to the story you tell about your brand. Enter brand guidelines – the secret weapon for achieving brand coherence and unlocking its full potential.

Templates 110

Templates Brand Branding Arts and Crafts 110

Inkbot Design

OCTOBER 8, 2023

Advertising Agencies: Maximising Marketing Potential An advertising agency is a professional service firm that specialises in creating, planning, and managing advertising and promotional campaigns for clients. Agencies typically have expertise across various industries, so they can bring industry knowledge to bear on a client's behalf.

Advertising 75

Advertising Advertising Agency Marketing 75

Inkbot Design

MAY 4, 2024

Nonprofit Marketing: How to Spread Your Message You are aware that your nonprofit is changing lives. Strategic nonprofit marketing is the answer — sharing your story and demonstrating impact so that it connects with the audience and compels significant involvement. All this noise can easily drown out our voices, though.

Marketing 69

Marketing Marketing Media Programming 69

Just Creative

APRIL 11, 2021

Marketing is the practice that many businesses put in place to promote their products or services to consumers. Companies can put a ton of money into their marketing campaigns. Don’t worry, we’re here to help with our list of the Top 10 Marketing Courses in 2021. Introduction to Marketing – $39/month.

Marketing 250

Marketing Marketing Advertising Advertising 250

Canny

NOVEMBER 2, 2022

When it comes to manufacturer branding, there’s sometimes not a lot to get excited about. It’s fair to say companies in this sector often don’t place much value on the importance of branding, and many still prefer to rely on word of mouth marketing and referrals to attract new business. The Branding Brief Template.

Manufacturing 164

Manufacturing Marketing Marketing Brand 164

Inkbot Design

SEPTEMBER 28, 2023

Integrated Marketing: Boost Your Marketing Strategy Integrated marketing is a holistic approach that uses different channels to convey a consistent message and connect with consumers. It involves coordinating various marketing activities to create a unified brand experience.

Marketing 83

Marketing Marketing Publication Media 83

Canny

OCTOBER 30, 2023

Drinks branding needs to be effective as you’re competing for consumer attention before they’ve even had a chance to taste what’s inside. However, the one thing all of these drinks have in common is their effective branding and the way they connect with customers.

Brand 78

Brand Branding Marketing Marketing 78

Inkbot Design

APRIL 26, 2023

5 Ways to Apply Design Thinking in Marketing and Branding The field of design is not just about aesthetics. Many companies realise that customer experience is becoming a key differentiator among competitors, so they're turning to design thinking to improve their marketing efforts. What Is Design Thinking?

Marketing 110

Marketing Marketing Brand Branding 110

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll also look at data-backed trends that indicate where marketing is headed in 2023 and beyond.

Marketing 79

Marketing Marketing Brand Branding 79

Creative Market

JUNE 12, 2020

One of the biggest concerns for designers is how to find clients during this time of worldwide lockdowns. Though this pandemic and lockdown are unprecedented challenges for graphic designers, it’s still possible to find good clients during this hardship. Lina Kukulske shares her thoughts about this strategy. "9

Client 173

Client Arts and Crafts Production Marketing 173

Inkbot Design

OCTOBER 10, 2022

How to Optimise Your Brand Logo For Better Marketing. Businesses use brand logos all around the world as an easy way of differentiating themselves from competitors. Many brands put the cart before the horse by spending too little time creating a unique logo design that will draw customers in and keep them coming back for more.

Marketing 118

Marketing Marketing Brand Branding 118

Inkbot Design

MAY 11, 2024

6-Step Content Marketing Strategy for Designers So, let’s start with a plain definition: content marketing means constructing relevant, valuable content to attract and keep your audience. Why a Content Marketing Strategy for Designers Matters As an artist, you might ask—how can rockstar content energise my growing business?

Marketing 78

Marketing Marketing Internet and Software Development Media 78

Inkbot Design

MAY 13, 2024

Branding for Financial Services: Mastering Money's Image Banks and financial firms are mostly not known for their branding. The finance world is rapidly changing, and branding is increasingly becoming significant. The finance world is rapidly changing, and branding is increasingly becoming significant. Digital disruptors?

Brand 79

Brand Branding Marketing Marketing 79

Inkbot Design

DECEMBER 30, 2022

Market Research for Branding: How Insights Help Your Brand Growth. Market research is critical, whether launching a new product, expanding your services, or staying ahead of your competition. The market is predicted to increase at a compound annual growth rate of 5% from around $75 billion in 2021 to $90.79

Marketing 75

Marketing Marketing Brand Branding 75

Inkbot Design

DECEMBER 14, 2022

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding. Sale Bestseller No.

Brand 140

Brand Branding Publication Publishing 140

Just Creative

MAY 28, 2020

The most successful businesses all have strong brands. Companies like Google and Coca-Cola have such strong brand recognition that their names have become synonymous with their industries. This high profile brand recognition didn’t happen by chance. There are no shortcuts to building a strong brand. More on that later.).

Marketing 231

Marketing Marketing Brand Branding 231

Moo

AUGUST 16, 2022

Whether you’re self-employed or starting a company, client acquisition is a must-have skill. If you’re wondering how to find clients, you’re in the right place. We’ve put together 14 ideas to help you connect with new clients – and keep the ones you’ve got. Whatever your specialty, these ideas will help you get more clients.

Client 98

Client Networking Self-employed Freelance 98

Inkbot Design

SEPTEMBER 23, 2022

How to Create an Emotional Branding Strategy & Brand Examples. Even better, you can use these tactics to effectively shape how your brand is perceived by consumers near and far. Through emotional branding, you are making your products relatable and connecting your clients with your service. Thankfully, no.

Brand 129

Brand Branding Arts and Crafts Production 129

Inkbot Design

APRIL 6, 2022

B2B Marketing: Definition, Strategies & Examples. B2B marketing can be a powerful tool for driving sales and growing a business. However, to be successful, it’s essential to understand the specific needs of your audience and tailor your marketing strategy accordingly. What is B2B Marketing?

Marketing 102

Marketing Marketing Publication Media 102

Inkbot Design

JANUARY 23, 2024

Co-Marketing: A Powerful Strategy for Business Growth Co-marketing, partnership marketing, or alliance marketing is an innovative approach for dramatically increasing the reach, exposure, and resources available to participating businesses. This creates real value for shared audiences. This ensures mutual benefit.

Marketing 82

Marketing Marketing Brand Branding 82

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

Brand 78

Brand Branding Templates Marketing 78

Inkbot Design

JULY 29, 2023

How to Create a Successful Brand Identity Greetings aspiring entrepreneurs and business leaders! I'm thrilled to have you along for today's journey into the fascinating branding domain. Crafting an iconic brand is a challenging feat. Just think of powerhouse brands like Apple, Nike, and Coca-Cola.

Brand 143

Brand Branding Media Marketing 143

Just Creative

JUNE 28, 2020

There’s no doubt that marketing can be expensive, but it is necessary and vital for every business. If you want your business to grow, you need to invest in effective marketing strategies in one way or another. The tone needs to fit with your brand identity, for instance, fun and light-hearted. Email Marketing.

Marketing 355

Marketing Marketing Media Production 355

Inkbot Design

NOVEMBER 21, 2022

Top 10 Infographic Marketing Trends. “With infographic marketing, less is always more.” ” Marketing is an experience that plays a crucial role in determining customer-related factors, including how we approach, communicate, and connect with them. Immerse into Infographic Marketing – Experience Innovation.

Infographics 117

Infographics Marketing Marketing Brand 117

Inkbot Design

OCTOBER 7, 2023

Brand Equity in Marketing: Sustaining a Strong Brand Brand equity describes the additional worth that a famous brand brings compared to an unbranded product or service. This includes the reputation, perception and customer loyalty associated with a brand.

Marketing 52

Marketing Marketing Brand Branding 52