Optic: Counter-Print's new book explores the world of optical effects in graphic design
Creative Boom
JULY 13, 2023
Counter-Print's new book, Optic What is it about optical illusions that captivates graphic designers so much? These optical effects are often found in beloved book designs, packaging, and branding the world over. The same is the case today, and there are two primary reasons behind this choice," says Jon.
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