Arts and Crafts Marketing Programming Travel 
Inkbot Design
JANUARY 21, 2024
Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. Marketing luxury products and services require a specialised approach that balances these brand attributes while understanding luxury consumers and trends.
Creative Boom
SEPTEMBER 24, 2023
With the rise of digital tools both for making art and sending it around the world in an instant, in one sense, it's now easier than ever to make money as a freelance illustrator. But how on Earth do you find a market for your work? This is where illustration agents come into play. But with so many to choose from, where do you begin?
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Inkbot Design
NOVEMBER 30, 2023
Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.
Inkbot Design
NOVEMBER 3, 2023
NGO Marketing: Engaging Donors and Creating Movements Non-governmental organisations (NGOs) play a vital role in society. It demands strategic marketing to engage donors, volunteers, and advocates. Rather than seeing marketing as a necessary evil, NGOs must embrace it as the engine for change. The same applies to NGO marketing.
Inkbot Design
DECEMBER 29, 2023
Marketing vs Advertising: A Comprehensive Comparison When promoting a business, product or service, the terms “marketing” and “advertising” often get used interchangeably. Understanding the key differences between marketing vs advertising is essential for crafting an effective promotional plan.
HONGKIAT
NOVEMBER 20, 2023
In this article, we cut straight to the chase on how you, as a marketer, can leverage the power of conversational AI to up your game using ChatGPT to its full potential. Research a specific market. Define [Industry] 's market segments, opportunities, and recommend the prime target. Modify an email for social media marketing.
Creative Boom
OCTOBER 3, 2023
As a designer, art director or creative director, it's a constant struggle to source the right images for your work. You can even put a market freeze on specific images you'd like to reserve exclusively for your projects. He loves to craft real, tangible things, so he shoots on analogue 16mm and 35mm film.
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