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Rebellious, progressive and playful: Pentagram crafts a brand new look for Channel 4

Creative Boom

Grounded in a brand narrative entitled '4 is a traveller', the new branding aims to help the channel continue to be 'Altogether Different' while facing the challenges of streaming competition. A key strategic decision was to holistically redefine the portfolio.

Brand 314
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DesignStudio's creates a new luxury hotel brand for TUI Group, The Mora

Creative Boom

And while you know a mass-market brand like TUI offers good value for money, you may be searching for something more high-end. Recently, they decided to diversify their portfolio by introducing a high-end hotel brand that would serve consumers looking for a luxe experience. And this isn't only what new luxury travellers seek."

Brand 351
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10 best artist and illustration agents in New York City

Creative Boom

With the rise of digital tools both for making art and sending it around the world in an instant, in one sense, it's now easier than ever to make money as a freelance illustrator. But how on Earth do you find a market for your work? This is where illustration agents come into play. But with so many to choose from, where do you begin?

Artist 471
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From Hobby to Career: Turning Your Photography Passion into Profit

Graphic Design Junction

Hide ] Table Of Content Enhancing Your Skills Crafting Your Portfolio Building Connections Determining Your Pricing Promoting Your Business The Importance of Continuous Learning Conclusion Enhancing Your Skills So, how to start a photography business ? Conduct research in your market to grasp the price range for photography services.

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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. Marketers distinguish two types of branding in this domain: tourism sector branding and travel business branding. This is why we also speak of city or country marketing.

Tourism 64
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So You Want to Become a Designer?

Inkbot Design

The path may differ, but a solid portfolio is a common goal. Building Your Masterpiece Portfolio What All Portfolios Need Think of your portfolio as your supercharged design resume – a visual masterpiece that markets your skills, style, and creative genius. Whether print or digital (ideally both!),

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How photo licensing platform Stills is helping designers create the best work of their careers

Creative Boom

As a designer, art director or creative director, it's a constant struggle to source the right images for your work. You can even put a market freeze on specific images you'd like to reserve exclusively for your projects. He loves to craft real, tangible things, so he shoots on analogue 16mm and 35mm film.