Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? It seizes attention, provokes curiosity and creates an emotional bond between people and the brand. Product packaging is where creativity becomes marketing gold.

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Inkbot Design

JUNE 5, 2024

Mastering the Art of Branding Consultation So, let’s start with the basics. Branding consultation is about helping businesses develop a solid and unforgettable corporate identity. Nope, branding does way more than that. The Power of a Strong Brand Still not convinced that brand consultation is worth the investment?

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Just Creative

AUGUST 9, 2021

No truer is this mantra than when you want to impress potential clients with your portfolio. That means incorporating the latest design trends so potential clients take notice and pick you over your competitors. It showcases your capabilities and convinces clients-to-be, creative directors, or hiring managers you are the real deal.

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Inkbot Design

MARCH 6, 2024

Business Branding Integration: Crafting a Cohesive Brand Imagine this – you're a consumer swimming through a sea of choices. You're bombarded by countless brands vying for your attention and loyalty. How do you decide which brand to trust and embrace in this competitive landscape?

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Brand Branding Arts and Crafts Marketing 76

Creative Market

JUNE 12, 2020

One of the biggest concerns for designers is how to find clients during this time of worldwide lockdowns. Though this pandemic and lockdown are unprecedented challenges for graphic designers, it’s still possible to find good clients during this hardship. Lina Kukulske shares her thoughts about this strategy. "9

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Designer Daily

JUNE 28, 2023

Collaborate with diverse clients and industries to leave a tangible impact on the visual landscape of our world. Graphic design offers endless opportunities to showcase your talent, make meaningful connections, and craft unforgettable experiences that resonate with audiences.

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Inkbot Design

SEPTEMBER 1, 2023

Colour Psychology in Branding: Crafting Emotional Palettes Can you think of colours associated with certain brands? Not only is every colour meaningful, but associating colours with your brand also helps it to stand out and be memorable. Many big brands use red as their logo colour, such as Coca-Cola and YouTube.

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Inkbot Design

JULY 9, 2023

Brand Experience: Crafting Memorable Connections Welcome to the exciting world of branding, where creating memorable connections is the name of the game. Today, we're diving deep into “The Power of Brand Experience: Crafting Memorable Connections.” That, my friend, is the magic of brand experience.

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Inkbot Design

JANUARY 21, 2024

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. This comprehensive guide explores the fundamental principles, strategies, and examples of luxury brand marketing and high-end branding.

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Inkbot Design

JULY 15, 2023

Crafting a Winning Brand Positioning Strategy for Market Success Have you ever wondered what sets successful companies apart from the rest? How do some brands capture the hearts and minds of their target audience while others struggle to make a lasting impression? Now, what exactly is brand positioning? That's right!

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Creative Boom

MARCH 7, 2022

She's well known for working with big brands, writing human interest pieces, and promoting the value of diverse thinking. And outside her day job, she's the co-founder of Woodism , an art collaboration that celebrates children with autism whilst raising money for charity. Elsewhere, Olivia also works as a freelance sports reporter.

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Graphic Design Junction

MAY 26, 2024

In the competitive world of business, a brand logo designs on other words “visual identity” can significantly influence its success. Central to this visual identity is the brand logo, a powerful symbol that encapsulates a company’s essence, values, and vision. Oliviare Brand Logo Design 2. Wonka Brand Redesign 6.

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Inkbot Design

JANUARY 10, 2024

Logo Design Rules: 10 Golden Rules for Crafting Logos Logos are one of the most vital elements of any brand's visual identity. This comprehensive guide covers all the essential logo design rules, best practices, tips, examples, and more to equip you with the knowledge for crafting brilliant logos. So, let's dive in!

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Inkbot Design

APRIL 5, 2023

The Art of Brand Inspiration (with Examples) Welcome, my fellow entrepreneurs and brand enthusiasts! Today, I want to talk to you about the art of brand inspiration. Building a successful brand is more than creating a logo or a catchy tagline. That's where the art of brand inspiration comes in.

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Graphic Design Junction

MARCH 11, 2024

In today’s competitive marketplace, building a strong brand is essential for success. A brand visual identity which including brand logo, website, mobile app and stationery items are playing a pivotal role in shaping its perception among consumers, distinguishing it from competitors, and fostering loyalty and trust.

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BP&O

DECEMBER 14, 2023

It’s all well and good for a design agency to make some wild, boundary-pushing, all-singing all-dancing work for things like Gen Z healthcare products; or ‘top shelf’ spirits; or craft beer. And arguably, it’s those The post Hometree by How&How appeared first on BP&O - Branding, Packaging and Opinion.

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Inkbot Design

FEBRUARY 5, 2024

Brand Essence: The Heart and Soul of a Brand Brand essence is a foundational concept in marketing that refers to the heart, soul, and intrinsic nature or value of a brand. It encapsulates what a brand fundamentally stands for and what makes it unique. What Exactly is Brand Essence? What problem do we solve?

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Brand Branding Arts and Crafts Marketing 93

Inkbot Design

OCTOBER 31, 2023

How to Craft a Digital Brand Strategy That Connects In the crowded and noisy online world, standing out with a digital brand strategy is more complicated than ever. As Seth Godin famously said, “Don't find customers for your products; find products for your customers.” Yet, it's essential to thrive.

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Inkbot Design

SEPTEMBER 23, 2022

How to Create an Emotional Branding Strategy & Brand Examples. Crafting design elements in such a way that they provoke an appropriate emotional response can create a lasting impression on the consumers you reach. Some people are hard to work out and get you thinking about why they will get engaged with your product.

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Brand Branding Arts and Crafts Production 129

Creative Boom

FEBRUARY 7, 2023

Image licensed via Adobe Stock Putting together samples of your work for art directors, editors, and others might sound straightforward, but many illustrators find it anything but. Don't be too rigid The first point to make is that there's no one 'correct' way to craft a portfolio. How do you create a successful illustration portfolio?

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Design Milk

NOVEMBER 16, 2023

Design made in Puglia marks the first significant introduction of Pugliese design and production to the American market with an immersive exhibition showcasing handcrafted furnishings, materials, and objects from 11 exemplary regional brands. Each product combines traditional craft with production efficiency.

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Production Exhibition Sculpture Arts and Crafts 122

Graphic Design Junction

AUGUST 29, 2023

List of Free Mockups: Presentation skills are a cornerstone of successful design careers, and free psd mockups play a pivotal role in perfecting this art. Aspiring designers can leverage these mockups to create compelling presentations that resonate with clients, employers, or audiences. Free Cosmetic Packaging Branding Mockup 18.

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Creative Boom

SEPTEMBER 25, 2023

So, reading one is a great way to see design from a different perspective and get renewed enthusiasm for your craft. Communication Arts Founded in 1959 by Richard Coyne and Robert Blanchard, Communication Arts remains one of the premier sources of inspiration for graphic designers around the globe today. Eye magazine 2.

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Abduzeedo

APRIL 8, 2024

Unspun CBD: Masterful Branding and Visual Identity abduzeedo 0408—24 Dive into the art of branding with Unspun CBD's masterful visual identity and packaging design. An inspiring journey of brand evolution. In the design community, clarity and simplicity often lead the march towards a captivating brand identity.

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Inkbot Design

NOVEMBER 20, 2023

How to Get Clients for a Local Graphic Design Business As a skilled graphic designer , your ability to create eye-catching, memorable, and practical designs can be the driving force behind the success of local enterprises. Customer Acquisition Cost (CAC) is a metric that refers to the total cost of acquiring a new client.

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Client Graphic Design Graphic Marketing 52

Creative Boom

JUNE 16, 2022

That's part of the thought process behind Javier's trippy digital illustrations for Xtrano, which see everyday items such as a can of pinto beans and household cleaning products become loaded with nostalgic significance. Oath Craft Pizza, commissioned by Breakaway © Barnada. Obi Brewing © Barnada. Union Sound © Barnada.

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Digital Illustration Illustrator Arts and Crafts 408

Inkbot Design

MAY 16, 2024

Besides, everything around you, objects, digital products or physical spaces, are designed by someone on purpose. Graphic designers are more concerned with visual concepts and branding , using their expertise in logos, layouts and illustrations. UX designers ensure people can easily use digital products like websites and apps.

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Portfolio Client Arts and Crafts Industrial Design 86

Inkbot Design

OCTOBER 18, 2023

Creative Branding is the Secret to Winning Business Crеativе branding goеs beyond convеntional markеting stratеgiеs. It's about infusing innovation into еvеry aspect of your business to еstablish a distinct and mеmorablе brand identity. Crеativе branding isn't just important; it's indispеnsablе for modern businеssеs.

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Brand Branding Arts and Crafts Marketing 102

Inkbot Design

MARCH 24, 2024

Invest in Logo Design: A Powerful Brand Identity Awaits Have you ever noticed how some logos just stick in your mind? That clever little symbol or wordmark that immediately conjures up the brand image? Logos are much more than just a pretty picture – they're the essence of a company's brand distilled into one powerful visual.

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Brand Branding Arts and Crafts Marketing 95

Inkbot Design

JANUARY 17, 2024

The Art and Science of Naming a Brand Coming up with the perfect brand name is part art, part science. A great brand name needs to check many boxes – it should be memorable, evocative, simple to spell and pronounce, protectable, and appropriate for the product, service, or company it represents.

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Brand Branding Art Arts and Crafts 73

Moo

OCTOBER 27, 2021

Bathed in moonlight and crystal glow, the creative spirits at The Floral Craft master the dark art of floristry to conjure up hauntingly beautiful designs. We met Danielle, the owner and head witch behind The Floral Craft , to talk branding and dark arts. You have such a unique and recognizable brand identity.

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Arts and Crafts Brand Branding Color 98

Abduzeedo

SEPTEMBER 1, 2023

Branding and Visual Identity for Martín Gómez abduzeedo 0901—23 In the realm of architecture, where structures meet artistry and functional design intertwines with aesthetics, the brand identity holds paramount importance. The genius of Smud's design lies in its adaptability.

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Brand Branding Arts and Crafts Architecture 81

Inkbot Design

MAY 11, 2023

The Art of Successful Logos: Unveiling the Secrets of Branding Mastery Hello, logo enthusiasts, graphic designers, and brand builders of all stripes! Welcome to a fascinating journey into the heart of branding mastery: the art of the successful logo. But what makes a logo genuinely successful ?

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Brand Branding Arts and Crafts Art 59

Creative Boom

JUNE 30, 2022

After working at an agency, his last job, he says: "I can't say it was a fun or interesting experience, as I've always worked with existing brand guidelines, mostly on mass consumer brands, and I often had to work overtime without any compensation. I felt like I'm just waiting my time." Quite soon, people started sharing my works."

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Inkbot Design

JANUARY 5, 2024

How to Land Clients on Autopilot with Cold Outreach Wondering how to get design clients with cold outreach? In this article, we demystify the process, outlining clear steps to capture the interest of potential clients with well-crafted, personalised cold emails. Cut through the noise with a strategy that works.

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Client Arts and Crafts Templates Design Services 53

Inkbot Design

NOVEMBER 10, 2023

What Makes Luxury Brand Identity So Desirable? Luxury brands have a certain je ne sais quoi, making them irresistible to consumers. As a marketing expert who has worked with various high-end brands over the years, I've identified some key ingredients that make up the secret sauce of luxury brand identity. Details matter!

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Brand Branding Arts and Crafts Client 74

Inkbot Design

MAY 1, 2024

How Branding Works: The Keys to Captivating Customers We’re surrounded by brands every day. But have you ever stopped to think about how branding works? From fancy logos to those jingles that get stuck in our heads, branding is inescapable. A good brand is like glue for your brain.

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