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Event Marketing 2.0: Integrating Social Media for Maximum Impact

Noupe

Social media is no longer a buzzword in today’s world, where digital presence matters the most; it’s an essential component of every marketing strategy. Every industry has understood and started using this marketing approach to attract attendees and build loyalty; the event industry is no exception.

Media 117
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Your Guide to Event Promotion: How to Build Engagement

Canny

The success of any event lies in effective event promotion. If people don’t know your event is happening, they’re not going to attend. With so many channels available to you, how do you make sure your event promotion hits the mark? What Is Event Promotion? What is the Goal of Event Promotion?

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A Guide to Creating Visual Content for Marketing

Inkbot Design

A Guide to Creating Visual Content for Marketing Did you ever notice your brain gets glazed over when too much text is thrown at it? In this age of digital technology overloaded with information, pictures are superheroes in content marketing. Images are elementary to create, consume, and form a staple of visual marketing.

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10 Creative Content Lessons From 2021 Super Bowl Advertising

Just Creative

Before social media and internet advertising, TV commercials were the main way of reaching the public during the Super Bowl. For example, people tune into the commercials during the Big Game because they expect the advertisers to air them only during the event and not afterward. Look for Opportunities Beyond TV Commercials.

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Email Advertising: The Old Faithful of Digital Marketing

Inkbot Design

Email Advertising: The Old Faithful of Digital Marketing Email might seem like an old-school way to reach customers in our age of TikTok and the metaverse. It’s one of the most powerful tools in a marketer's toolbox. When done right, email advertising can drive serious results. on Facebook and 0.05% on Twitter.

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Nonprofit Marketing: How to Spread Your Message

Inkbot Design

Nonprofit Marketing: How to Spread Your Message You are aware that your nonprofit is changing lives. Strategic nonprofit marketing is the answer — sharing your story and demonstrating impact so that it connects with the audience and compels significant involvement. All this noise can easily drown out our voices, though.

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Custom Illustrations in Branding and Marketing

Inkbot Design

Custom Illustrations in Branding and Marketing Illustrations can be a powerful tool in branding and marketing. This comprehensive guide will explore how custom illustrations can be leveraged across branding and marketing to captivate customers and bring brands to life. Illustrations foster this essential comprehension.