Inkbot Design

SEPTEMBER 1, 2023

. “Helvetica” comes from the Latin name for Switzerland, “Helvetia,” reflecting the font's Swiss heritage. From its inception, Helvetica was designed to be legible, neutral, and well-suited for various uses, from signage to advertising. This marked the beginning of the corporate branding boom.

Corporate Branding 87

Corporate Branding Graphic Design Fonts Digital 87

Inkbot Design

MAY 14, 2023

A Guide to Understanding Different Types of Fonts In the dynamic design world, few elements hold as much power to shape perception, evoke emotion, and tell stories as effectively as typography. Fonts, often overlooked, are the unsung heroes of design, subtly weaving a narrative that complements and enhances the content they deliver.

Fonts 56

Fonts Marketing Marketing Typography 56

Shillington

FEBRUARY 8, 2023

The book covers the development of design, mid-century design, corporate branding, typography, magazine design and iconic posters. As you navigate your way through design, you’ll learn about the differences between a sans serif and a serif, deepen your knowledge of typefaces and learn which fonts pair well with one another.

Graphic Design 104

Graphic Design Graphic Adobe Portfolio 104

Creative Market

FEBRUARY 3, 2020

This knowledge should be the base for your business plan and corporate brand,” she said. Design a solid brand and website for yourself. Clients will not trust you with their brand if your brand is not good. If you are good at publication design, really push that service to assure success.

Graphic Design 174

Graphic Design Graphic Client Templates 174

Inkbot Design

AUGUST 22, 2023

Masters like Paul Rand and Saul Bass elevated graphic design into the popular consciousness through iconic logos and movie title sequences that imprinted their striking visuals into public memory. This proliferation of print media stirred growing demand for typography, book design, and printed ephemera like posters and advertisements.

Graphic Design 71

Graphic Design Graphic Arts and Crafts Internet and Software Development 71

Inkbot Design

SEPTEMBER 14, 2023

His innovative, minimalist aesthetic profoundly influenced contemporary graphic design and shaped the evolution of modern corporate identity. Born in 1914 in Brooklyn, New York, Rand had an illustrious career spanning advertising, education, and logo design for over five decades.

Arts and Crafts 74

Arts and Crafts Publication Graphic Design Brand 74

Inkbot Design

OCTOBER 6, 2023

Corporate Brand Collateral: Building a Strong Identity in B2B Settings Corporate brand collateral is indispensable in creating and invigorating a company's brand identity. It covers many branded materials and assets used to promote the firm, its products and services, and its values and personality.

Corporate Branding 72

Corporate Branding Brand Branding Templates 72

Shillington

SEPTEMBER 14, 2020

This unprecedented publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Why Fonts Matter by Sarah Hyndman. Buy the book. Buy the book. Buy the book. Buy the book.

Graphic Design 119

Graphic Design Graphic Arts and Crafts Print 119

The Logo Smith

FEBRUARY 17, 2020

The Designers Republics groundbreaking work on the graphic design for Wipeout, which included everything from packaging to typographic selection in the game menus, has been noticed by many design and gaming publications over the years since the very first Wipeout. This is branding at it’s best, the fictional made tangible and relatable.

Graphic 130

Graphic Arts and Crafts Fonts Graphic Design 130

Creative Review

FEBRUARY 26, 2021

. “It depends on the brand, and the skills of the agency commissioned by the brand,” he says. For most designers, Levée believes that six styles – from Light to Black – are ample to address branding, print, advertising and other key touchpoints. Consider every touchpoint.

Brand 79

Brand Branding Production Agency 79

Logo Smith

MAY 17, 2021

The Designers Republics groundbreaking work on the graphic design for Wipeout, which included everything from packaging to typographic selection in the game menus, has been noticed by many design and gaming publications over the years since the very first Wipeout. This is branding at it’s best, the fictional made tangible and relatable.

Graphic 121

Graphic Arts and Crafts Fonts Graphic Design 121

Logo Smith

JANUARY 18, 2023

The Designers Republics groundbreaking work on the graphic design for Wipeout, which included everything from packaging to typographic selection in the game menus, has been noticed by many design and gaming publications over the years since the very first Wipeout. This is branding at it’s best, the fictional made tangible and relatable.

Graphic 52

Graphic Arts and Crafts Fonts Graphic Design 52

Inkbot Design

JULY 28, 2022

If the company has a vision, its brand should convey it to its employees and external stakeholders. Similarly, you must communicate the company's mission and values to the public. An employer brand should reflect the culture of the company. If the company has a strong culture, it will communicate itself through its brand.

Brand 72

Brand Branding Internet and Software Development Programming 72

Shillington

SEPTEMBER 22, 2022

This unprecedented publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Why Fonts Matter by Sarah Hyndman. Buy the book. Buy the book. Buy the book. Analog Algorithm.

Graphic Design 140

Graphic Design Graphic Arts and Crafts Publishing 140