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Ultimate Guide to Travel & Tourism Sector Branding

Inkbot Design

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. That is why tourism branding takes particular relevance as a differential and success factor. Tourists are increasingly demanding, and tourism competition is fiercer.

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Creative agency forced to change name through no fault of its own

Creative Boom

This Washington, DC–based advertising agency had to rebrand after bad luck and a bizarre coincidence. Case in point: independent advertising agency January Third is rebranding to This January. But in retrospect, the agency's name would prove even more troublesome. If you haven't yet guessed why, then read on.

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The best ads of the year 2021

Creative Review

This is reflected in the advertising that brands created, much of which tackled the challenges presented by the pandemic head on, often with humour. Other brands used laughter to sell everything from gin to vegan food to road safety , with marketers clearly signalling that they realised that comedy was a way to get us through hard times.

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15 Part-Time Business Ideas Worth Pursuing

Inkbot Design

Time will be needed to plan, get funds together, register, and market your new venture. This type of employment is driven by content marketing that increases traffic and conversions in the digital era. Many website builders offer free plans, and you can make money through affiliate marketing and advertising revenue.

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Vintage Logo Design: Inspiration & Examples

Inkbot Design

Modern designers frequently draw creative inspiration from retro advertisements, typography, colour palettes , and graphic styles. He likely lifted motifs from another era to render the words with elaborate curlicues in an advertising poster around 1895. It evokes simplicity, nostalgia, and something authentic from decades past.

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How to Use the Psychology of Color When Creating a Website

Just Creative

Because of that, it’s not surprising that colors are an essential consideration when it comes to marketing as well. However, since marketers have noticed the powerful effects that colors can have on the success of advertising campaigns, there has been an abundance of data showing just how much of a difference the right color can make.

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The Essential Guide to Hospitality Marketing

Inkbot Design

The Essential Guide to Hospitality Marketing You're in the hospitality business, selling experiences, memories, and excellent service. Your marketing efforts need to capture that magic and entice potential guests. But it's about more than just advertising rooms or menus. Let's dive into the world of hospitality marketing!