Creative Boom

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Treatment Studio's less-is-more look makes John Mayer gig a night to remember

Creative Boom

How do you make a solo show feel intimate in a cavernous venue like London's O2? Sam Pattinson of Treatment Studio explains how they went about this unusual challenge. Rising to pop success in the early 2000s with songs like Your Body Is a Wonderland and Waiting on the World to Change, John Mayer is one of the most successful singer-songwriters of his generation.

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Play Studio gives a distinct and memorable vibe to OpenAI conference

Creative Boom

The company behind ChatGPT brought hundreds of developers together for DevDay in San Francisco. Play Studio was on hand to give the event a unique visual identity. Whatever you think of AI, there's no denying that it's taking over and is here to stay. (If you don't believe us, read our special report on how design agencies are actually using AI in 2024.

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Practice develops a 'less is more' identity for new skincard brand Remedy

Creative Boom

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. The 'less is more' concept is a powerful one in design. But when it comes to client work, it can sometimes be an uphill battle putting that into practice. Corporate clients, in particular, may end up trying to cram multiple messages into one design; either to please all the competing parts of the business, or because they just lack focus concerning what thei

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Why is sonic branding being overlooked in the alcohol sector?

Creative Boom

Sonic branding agency Amp's head of research & insights, Bjorn Thorleifsson, delves into the rise of stock music in the alcohol sector and why brands could benefit from having an ownable sonic logo. When you think about brand design, visual and verbal elements often come to mind, but having a successful brand is about more than just how it looks and reads on paper.

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New Alexis Rockman exhibition is an urgent look at the rise of global wildfires

Creative Boom

Connecticut-based contemporary artist Alexis Rockman has returned to Huxley-Parlour with Conflagration, a solo exhibition of nine new paintings focusing on the increasing occurrence of wildfires worldwide. What connects Greece, Canada, Spain, Russia, and Portugal? In 2023, they were all ravaged by wildfires, with Canada breaking previous records by a significant margin.

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Two Deserts: From Form's latest exhibition traces the changing shape of the Californian desert

Creative Boom

Ahead of the release of a short film that has been six years in the making, creative studio From Form has exhibited a series of photographs that chart the ever-shifting shape of the Californian desert. Over the last six years, Ashley Govers and Jurjen Versteeg, the husband-and-wife team behind independent creative studio From Form, have been busily working on a short film chronicling the Californian desert.

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New book celebrates the brand that changed British football forever

Creative Boom

Admiral 50 Years of the Replica Shirt pays tribute to the company that first introduced replica shirts in the early 1970s. We chat with Glory Studio's Lee Nash to learn more. It's weird to imagine now, but there was once a time when fans wearing replica football shirts of their heroes would have seemed quite peculiar behaviour. This is actually quite a modern phenomenon that began in the early 1970s.

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