Creative Boom

MARCH 21, 2024

Sonic branding agency Amp's head of research & insights, Bjorn Thorleifsson, delves into the rise of stock music in the alcohol sector and why brands could benefit from having an ownable sonic logo. When you think about brand design, visual and verbal elements often come to mind, but having a successful brand is about more than just how it looks and reads on paper.

Brand 374

Brand Branding Marketing Marketing 374

Creative Boom

MARCH 21, 2024

Connecticut-based contemporary artist Alexis Rockman has returned to Huxley-Parlour with Conflagration, a solo exhibition of nine new paintings focusing on the increasing occurrence of wildfires worldwide. What connects Greece, Canada, Spain, Russia, and Portugal? In 2023, they were all ravaged by wildfires, with Canada breaking previous records by a significant margin.

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Exhibition Gallery Presentation Artist 437

Creative Boom

MARCH 20, 2024

Ahead of the release of a short film that has been six years in the making, creative studio From Form has exhibited a series of photographs that chart the ever-shifting shape of the Californian desert. Over the last six years, Ashley Govers and Jurjen Versteeg, the husband-and-wife team behind independent creative studio From Form, have been busily working on a short film chronicling the Californian desert.

Exhibition 376

Exhibition Magazine Presentation Publication 376

Creative Boom

MARCH 20, 2024

Admiral 50 Years of the Replica Shirt pays tribute to the company that first introduced replica shirts in the early 1970s. We chat with Glory Studio's Lee Nash to learn more. It's weird to imagine now, but there was once a time when fans wearing replica football shirts of their heroes would have seemed quite peculiar behaviour. This is actually quite a modern phenomenon that began in the early 1970s.

Brand 446

Brand Branding Sports Manufacturing 446

Creative Boom

MARCH 20, 2024

For the pro-bono project, the studio designed a logotype that is both "ornate and classic" and has a "contemporary setting" for the new coffee shop, which is opposite Soho's St Anne's Church. Wonderhood Design has created an identity for new Soho coffee shop Sacred Grounds, including its name, witty brand voice and a logotype that walks the line between traditional and contemporary.

Fonts 486

Fonts Brand Branding Consulting 486

Creative Boom

MARCH 20, 2024

The workspace design and development company's new identity by Campbell and Hay includes a customised typeface and a flexible graphic icon chosen to convey a collaborative approach. Campbell and Hay has designed a new identity for workspace design and development company Ikon, aiming to better communicate its high-quality offering and position it as a trustworthy partner.

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Photography Client Art Graphic 434

Creative Boom

MARCH 19, 2024

Assumptions about what people with Down syndrome are capable of are sadly surrounded by negative stereotypes. To challenge this mindset and build true inclusivity, Small has worked with CoorDown on a new campaign for World Down Syndrome Day. It's an unfortunate fact that stereotypes, biases, and low expectations still hold back the lives of people with intellectual disabilities.

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Production Agency Inspiration Media 490

Creative Boom

MARCH 19, 2024

Image licensed via Adobe Stock We celebrate International Client Day by sharing some tried-and-tested tips for growing and nurturing your relationships with clients. Happy International Client Day! Didn't know that was a thing? You're not alone. This unofficial holiday is celebrated on 19 March every year, and it's a day for freelancers, entrepreneurs, and businesses to show appreciation to their clients.

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Client Freelance Freelance Web Design 336

Creative Boom

MARCH 19, 2024

Tokyo-based illustrator Yuki Uebo creates messy, densely-packed images that reflect the crowded lifestyle of Japan's capital city. With practically 14 million people calling Tokyo home, the largest city on the planet is also one of the most densely populated. And it's this crowded way of living which has inspired local illustrator Yuki Uebo to fill her drawings with as many people as possible while also capturing the unique essence of Japan in the process.

Illustration 438

Illustration Illustrator Inspiration Freelance 438

Creative Boom

MARCH 19, 2024

The Brooklyn design studio worked with Starchild Astrology LLC to create a unique astrology app targeted at parents. If you're going to launch a digital app, it's going to have competition from a million others, so it's helpful if you can target a unique niche. That's exactly what Starchild Astrology LLC hit upon when they decided to develop an astrology app called Star/Child, which has been developed specifically for parents.

Client 345

Client Digital Brand Branding 345

Creative Boom

MARCH 19, 2024

Ontario-based writer and illustrator Jess Hannigan is about to release her first picture book, Spider in the Well. We caught up with her to learn how she made it and why lies are the perfect subject for a picture book. Something is rotten in Bad Goodsburg. The local wishing well is busted, and the lazy townspeople are furious. To find out what's wrong, the overworked and underappreciated newsboy has been sent to investigate, only to discover that the source of all the trouble is a nefarious, gol

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Textures Illustration Illustrator Magazine 392

Creative Boom

MARCH 18, 2024

When themes of social justice are built into the curriculum, they become embedded into the wider picture, helping us to both imagine and realise more just, sustainable futures. Interaction Design student Shihui Li found a beautiful, original way to highlight the decline in biodiversity for her final year project at UAL. One of the best things about the design industry is that, in our experience, it genuinely welcomes all kinds of people.

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Animation Arts and Crafts Art Sculpture 425

Creative Boom

MARCH 12, 2024

© Dong Qiu The Chinese artist's distinctive style blends Asian tradition with modern sensibilities, attracting global clients and resonating with audiences worldwide. The moment you clasp eyes on freelance illustrator Dong Qiu 's work, you feel yourself being pulled in multiple directions. Her art is at once subtle yet distinctive, calm yet thrilling, steeped in tradition yet irrepressibly modern.

Illustration 291

Illustration Illustrator Client Art 291

Creative Boom

MARCH 18, 2024

New York-based artist Jen Yoon has adapted Charlotte Perkins Gilman's classic short story The Yellow Wallpaper for a modern audience in her series of AR illustrations brought to life with Adobe Aero. First written in 1892, Charlotte Perkins Gilman's short story The Yellow Wallpaper is a tale of psychological horror that charts a woman's descent into madness due to patriarchal oppression.

Illustration 360

Illustration Illustrator Adobe Exhibition 360

Creative Boom

MARCH 18, 2024

Self-guided tour operator Inntravel's new identity by SomeOne features a suite of fingerpost sign-inspired graphics and hand-drawn illustrations, helping to convince new hikers that it can show them the way. When visiting a place for the first time – whether it's an idyllic coast in Britain or a hilly landscape in Italy – do you really get the best view from a taxi or bus window?

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Travel Brand Branding Illustration 404

Creative Boom

MARCH 18, 2024

We chatted with the founder of People People and learned about the secrets of management, how to achieve work-life balance, and how to maintain an agency culture when working from home. You may have seen People People cropping up a lot on Creative Boom recently. From their rebrand of Washington State Parks to their branding for mixed-use development Kirkland Urban , we've been super-impressed with their work, and it turns out they've been around for quite a while.

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Agency Art Client Marketing 378

Creative Boom

MARCH 18, 2024

Thorntail Hard Argave is somewhere between a seltzer and tequila. Read on to learn how the Seattle branding studio made it all make sense. Ever had a drink that you found difficult to describe to someone? Frustrating, isn't it? Well, that's exactly the challenge that Seattle branding studio People People were faced with recently when they were approached by the company behind Thorntail Hard Agave.

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Brand Branding Production Infographics 394

Creative Boom

MARCH 14, 2024

It's one of our nation's biggest cultural treasures, but most people think London's Victoria & Albert Museum "isn't for them". A new campaign led by adam&eveDDB is attempting to change all that. Let's be honest. If you work as a creative professional, you probably like the idea of going to art galleries and museums on a regular basis. It's just that. well, life gets in the way.

Media 343

Media Fashion Exhibition Digital 343

Creative Boom

MARCH 14, 2024

Pachama is a company at the forefront of removing carbon and restoring nature to our world. How&How Studio helped them develop eye-catching new branding, including some fabulous rainbow trees. Carbon offsetting has had a bad rep in recent years. Many environmental groups view the practice with scepticism, arguing that it allows polluters to "greenwash" their image without addressing the root causes of their emissions.

Textures 340

Textures Brand Branding Graphic 340

Creative Boom

MARCH 14, 2024

Azerbaijan-based artist Cesar Mammadov uses his distinctive, photo-realistic approach to painting to capture the essence of ordinary moments and celebrate life's simple joys, often through the theme of water. Hailed as one of the most prominent young brush masters to emerge from Azerbaijan, Cesar Mammadov has made a name for himself by creating paintings that capture the region's rich culture with a specificity that invites viewers from all over the world to enjoy and relate to them.

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Artist Art Theme 372

Creative Boom

MARCH 14, 2024

Stoke-on-Trent-based illustrator and animator Qianhui Yu is on a mission to highlight social problems and tell stories from new perspectives. She's doing this by creating imaginative illustrations imbued with a healthy dose of feminism. Originally from Guilin, China, Qianhui Yu has travelled around the world and settled in the UK to pursue her career as an animation director and illustrator.

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Illustration Illustrator Inspiration Animation 435

Creative Boom

FEBRUARY 25, 2024

The Aussie studio launches a colourful new visual identity for the ice cream brand, with a palette that changes with the seasons and leans into its LGBT+ values. Founded in 2014 by award-winning Australian pastry chef Terri Mercieca, Happy Endings is an ice cream brand defined by colourful chaos. In its own words, it offers consumers "superbly made, scientific beyond belief, high-quality ice cream and dessert [that will] hit you in the face harder than the glowing yellow lights of Blockbuster Vi

Client 434

Client Brand Branding Production 434

Creative Boom

FEBRUARY 25, 2024

A new book by Hoxton Mini Press transports us to the heyday of British package holidays in Mallorca, captured through the lens of Trevor Clark. Curated by his son Jake Clark, the collection serves as a poignant retrospective on a transformative period in tourism. In the mid-20th century, the trend of jetting off to the Mediterranean for a holiday gained immense popularity among Brits seeking sun-soaked adventures at an affordable price.

Tourism 283

Tourism Travel Entertainment Publishing 283

Creative Boom

FEBRUARY 20, 2024

London-based photographer Jack Kenyon unwittingly embarked on a six-week trip to India after failing to attend a camel fair. While he may have missed his original reason for jetting out, he instead found the youthful spirit of India and saw the country in a whole new light in his new series of photos titled Bharat Mata. Jack Kenyon has a knack for seeking out the stranger quirks of everyday English life.

Travel 288

Travel 288

Creative Boom

FEBRUARY 20, 2024

London-based creative Zhanjiang Liu switched to illustration after ten years of working in the design industry. Despite being a relatively new illustrator, his drawings explode off the page with a chaotic intensity as they capture the highs and lows of everyday life. Having previously worked as an art director for commercials at advertising agencies, Zhanjiang Liu felt it was time for something new.

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Illustration Illustrator Fashion Theme 322

Creative Boom

FEBRUARY 20, 2024

The latest ad for Cadbury's Creme Egg, led by VCCP London, updates the classic slogan 'How do you eat yours?' for the modern era. The older they get, the more the years start to blur into each other. There can be no better example of this than the message we got from Cadbury saying they're bringing back their classic advertising tagline 'How do you eat yours?'.

Advertising 393

Advertising Advertising Digital Media 393

Creative Boom

FEBRUARY 20, 2024

London-based photographer Jack Kenyon unwittingly embarked on a six-week trip to India after failing to attend a camel fair. While he may have missed his original reason for jetting out, he instead found the youthful spirit of India and saw the country in a whole new light in his new series of photos titled Bharat Mata. Jack Kenyon has a knack for seeking out the stranger quirks of everyday English life.

Travel 319

Travel 319

Creative Boom

FEBRUARY 20, 2024

For the last two years, the volunteer-run charity art project Behind Blue Eyes has shown the value of creativity to Ukrainian children by asking them to capture their lives with disposable film cameras. The resulting photos create a remarkably hopeful portrait of a country ravaged by war and even make dreams come true in the process. The last two years have seen Ukraine change beyond recognition.

Art 377

Art Education Photography Animation 377

Creative Boom

FEBRUARY 6, 2024

Re-inventing toaster pastries to launch a healthy snack with a dose of childhood hunger pangs. Creating a brand journey that inspires childlike joy was central to the brief Flings gave to the Blurr Bureau studio. Flings is the brainchild of two food entrepreneurs – Dino Vassiliou and Benjamin Outmezguine, who took the much-loved toaster pastry snack and transformed it into a healthier, more natural adult treat.

Brand 404

Brand Branding Travel Textures 404

Creative Boom

FEBRUARY 7, 2024

Amsterdam-based artist and commercial illustrator Asia Orlando specialises in creating vibrant, playful images that pull viewers in with intricate details. We caught up with her to learn more about her work, how she switched from interior architecture design, and why storytelling is so important to her. It's easy to get lost in the illustrations of Asia Orlando, but that's no bad thing.

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Illustration Illustrator Architecture Art 386

Creative Boom

FEBRUARY 6, 2024

Go-to design team for edgy and cool interiors also chosen to revamp the club's brand. Award-winning studio Run for the Hills had already redesigned the inside of West London hospitality venue Kindred when asked to follow up the work with a new brand identity. Set within a gorgeous grade II listed mansion, Bradmore House, Kindred is a space for co-working, live events and food and drink.

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Illustration Illustrator Brand Branding 402

Creative Boom

FEBRUARY 6, 2024

Brighton-based illustrator Ulrike Marais tackles themes of grief and memory via insects and meals in her latest project, Omi's Dinner Party. Informed by her own experiences of loss, this cookbook cum picture book uses recipes as a way to remember those who are no longer with us. Completed as part of her MA in illustration at Falmouth University, Omi's Dinner Party sees a family of ladybirds work together to make a series of recipes.

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Theme Illustration Illustrator Printmaking 371

Creative Boom

FEBRUARY 6, 2024

Founders Lucas Sharp and Chantra Malee Exclusive to Creative Boom: Boutique digital type foundry at the vanguard of contemporary typeface culture and design finalises asset sale today. Sharp Type – the owner of well-known fonts such as Ogg, Sharp Grotesk, Sharp Sans, and Centra – has sold 27 fonts from its current library to typography giant Monotype.

Fonts 408

Fonts Brand Branding Digital 408

Creative Boom

FEBRUARY 5, 2024

Breathing new life into the UK-based charity and championing the voices of those affected by dementia. Studio BND proudly has unveiled a comprehensive rebrand for Arts for Dementia. The UK-based charity stands by the mantra that 'life doesn't end with a diagnosis' – it marks the beginning of a new chapter where Arts for Dementia can be a guiding light for those who need it.

Art 460

Art Agency Brand Branding 460

Creative Boom

FEBRUARY 4, 2024

Vibrant and optimistic new brand accompanied by renewed call to restore wetlands and unlock their power. Creative agency GOOD has unveiled a new brand and brand purpose for international wetland restoration charity WWT. The UK is losing wetlands at a staggering rate. 87% are gone, and much of what is left is in danger. Through its rebrand, WWT wants to create a movement of one million people taking action for wetlands.

Brand 356

Brand Branding Agency Marketing 356

Creative Boom

FEBRUARY 4, 2024

Art on a Postcard returns Bidders can expect high-calibre, limited-edition postcard-sized artworks from eight guest female curators. An art auction from emerging and established female artists will raise funds for the Hepatitis C Trust as part of International Women's Day next month. Spanning two weeks and encompassing International Women's Day on 8 March, each of the Art on a Postcard (AOAP) guest curators will platform a selection of female artists, reimagining their relative disciplines and u

Art 401

Art Artist Illustration Illustrator 401

Creative Boom

FEBRUARY 4, 2024

The concept short '40 Years of Dutch Hip-Hop' gives a taste of what's to come from the documentary. Dutch hip-hop was 40 years old last year, and a collective of the subculture's pioneers are all part of a short film that teases an upcoming docuseries. The Panics Film and irrie teamed up with Patta, co-founder and hip-hop ambassador, Edson Sabajo, to develop a film on the origins of the music genre in the Netherlands.

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Education Production Presentation Art 321