Elmwood gives healthy sausage brand HECK! a Gen Z makeover
Creative Boom
APRIL 16, 2024
The high-protein, gluten-free UK sausages get a brand overhaul courtesy of the global consultancy. Sausages are lovely, but the traditional kind isn't good for cholesterol levels. And they're not much use for vegetarians or anyone trying to afford gluten, either. So, in recent years, HECK! has made a name for itself in UK supermarkets by supplying alternative sossies that are gluten-free, higher in protein, and include a great range of meat-free versions.
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