Sainsbury’s launches new tagline, Helping Everyone Eat Better
Creative Review
MAY 26, 2021
The spot, directed by Filip Nilsson, features striking and colourful shots of healthy food alongside the black-and-white imagery with orange branding that we’ve come to know from the brand in recent years. ” Credits: Agency: Wieden + Kennedy London. ECDs: Iain Tait, Tony Davidson. Creative Director: Darren Simpson.
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