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Blog vs Social Media: Developing a Personal Brand as a Creative Entrepreneur

Inkbot Design

Blog vs Social Media: Developing a Personal Brand as a Creative Entrepreneur As a creative entrepreneur, your brand is big business. Defining your brand gives you a significant competitive advantage over those who don't have a presence online or on social media. And if you have a blog , even better.

Media 83
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Guide to Marketing Jobs: Journey Through the Maze

Inkbot Design

The increasing reliance on digital technologies fuels this growth, the rise of eCommerce, and the growing importance of social media platforms in advertising and branding strategies. The possibilities are endless, from brand management to advertising, market research to public relations, and digital marketing to content creation.

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Is a Graphic Design Degree Worth it?

Inkbot Design

The course is broken into modules and topics that include: Website maintenance Photo editing and processing Create multi-dimensional images Develop and draw designs Use of the most popular graphic design software Electronic production and file management Colour theory , layout, and programming Animations Video production. Publications.

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How to Become a Web Designer

Inkbot Design

billion by 2030. Responsively designed websites intelligently adapt their layout, content, and media to provide an optimal viewing experience across diverse devices, from desktop monitors to smartphones. Mastering responsive techniques like fluid grids, flexible images, and media queries is critical for web designers today.

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The AI revolution for businesses and the customer experience

UX Collective

After scouring the web and experimenting with numerous AI tools I am sharing my predictions for 2030 and beyond. Yes, machine learning will actually improve the massive Large Language Model (LLMs) that exist, but it will still need Websites, Apps, and curated human data and structures that evolve from products and services.

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7 Effective B2B Marketing Strategies to Grow your Business

Inkbot Design

Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. In comparison, Business to Consumer (B2C) marketing focuses on selling products directly to consumers. B2B marketing focuses on reaching those companies that are likely to buy your product or service.

Marketing 118
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The snake that eats its tail

UX Collective

From the shadows on the wall in Plato’s allegory of the cave to Neil Postman’s warning that we are ‘amusing ourselves to death’ (Postman 2006) with entertainment, concerns over media, distraction, and attention linger in our public discourse. But with that productivity came a new sense of conflict between digital life and real life.