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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Founded in 2013, Elvie has grown into a global market leader for premium breast pumps in the U.K. chapter of #blackandbrilliant, serves on advisory boards, and mentors through programs like Bloom and SheSays. Ben Eliass Ben Eliass is the co-founder of Estrid, a razor brand that is challenging market leaders such as Gillette.

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What Employers Really Want – Readying Designers for the World of Work

Just Creative

To truly understand the employment landscape that graphic design graduates will enter into, design educators must apply real-time labor market data on employer demand to their understanding of the present-day job market. Aligning Curriculum with Labor Market Demand. Two data sets of national (U.S.)

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Guide to the Top 10 Best Books on Marketing

Inkbot Design

Guide to the Top 10 Best Books on Marketing The truth is, in today’s world of computers, marketing has become the backbone of almost all businesses. Whether you are a young entrepreneur striving to establish your startup or an experienced player looking forward to expanding your business, mastering marketing principles is crucial.

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Word of Mouth Marketing: The Power of Recommendations

Inkbot Design

Word of Mouth Marketing: The Power of Recommendations Word of mouth marketing, often abbreviated as WOMM, refers to any positive or negative customer recommendation about a product or company. This influential form of marketing relies entirely on person-to-person sharing rather than direct company advertising efforts.

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How To Get An Online Graphic Design Degree

Inkbot Design

I'll review the pros and cons, program options, application tips, and more. While high-quality online programs include functional components, there are fewer opportunities than campus learning. Online programs require self-directed learning and time management. Program Options – What's Right for You? Let's dive in!

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How To Use Influencer Marketing To Boost A Brand

Inkbot Design

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 How Does Influencer Marketing Impact Brand Awareness?

Marketing 128
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Type Champions Award 2019: Alibaba, The Guardian, NYT & more honorees to note

Type room

Monotype introduced the inaugural recipients of the Type Champions Award, a new program that recognizes brands for their creative, innovative, and memorable use of typography in developing and maintaining their brand identities. . “To