Remove 2015 Remove Advertising Remove Media Remove Presentation
article thumbnail

Inspiring creative women to follow in 2022

Creative Boom

She holds an MA in Typeface Design from the University of Reading and degrees in Graphic Design from Central Saint Martins and Graphic & Media Design from the Sapienza University of Rome. Strong print, branding, advertising and packaging, she has a keen interest in arts, entertainment, pop culture and the internet. Nicole Cousins.

article thumbnail

8 Reasons Why Video Marketing Is Critical for Your Business

Inkbot Design

These days, one of the most cutting-edge methods of advertising your company is using videos. Your scepticism may still be present. According to recent studies, people are turned off by promotional videos that need to explain the product or service being advertised clearly. by yours truly. To put it briefly: yes, it's worth it.

Marketing 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Carving Out Time to Create: Collages, Inspiration and Creative Process

Shillington

I think a lot about the power of media to influence our values and perspectives, a power which extends across multiple generations. For decades, mass-media has told young women how to (among many other things) decorate their homes, and they have subconsciously passed these expectations onto their children. Inspiration.

article thumbnail

The History of Logos: Where Branding Started

Inkbot Design

Throughout the 20th century, logo design evolved alongside artistic movements and the rise of mass media. Artistic styles influenced logo design, while the advent of mass media provided a platform for increased brand exposure. In the digital age, logos have had to adapt to the ever-changing digital landscape.

article thumbnail

How to Become a Graphic Designer

Inkbot Design

If you're passionate about graphic design, you can find opportunities in almost any industry, from advertising to publishing to healthcare. A professional designer is a graphic designer who has specialised training and experience in designing for different media. The curriculum is highly varied and depends upon the school. $19.70.

article thumbnail

What is Brand Equity?

The Branding Journal

In an increasingly competitive marketplace, brands are now more than ever presented with the challenge of capturing and sustaining market share and keeping their customers loyal. It is the simple difference between the value of a branded product, and the value of that product without that brand name attached to it (Rosenbaum-Elliott, 2015).

Branding 105
article thumbnail

7 Search Engine Marketing Trends To Be Aware Of

Inkbot Design

With insights into Google's algorithm, shifts in paid advertising, voice search optimisation, and leveraging artificial intelligence, this guide aims to get your SEM strategy ahead of the pack. This massive shift to voice search presents both opportunities and challenges for marketers.

Marketing 145