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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. And I bet you can think of a few more.

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Names to know: 20 visionaries shaping the future of creativity

Creative Boom

Tania Boler Tania Boler is the founder and president of Elvie, a London-based company that develops innovative technology products to improve women's lives in overlooked categories such as breast pumps and pelvic floor health. As an outsider himself, Eliass was drawn to building an inclusive brand with a quality product for everyone.

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Guide to the Top 10 Best Books on Marketing

Inkbot Design

With his typical blend of wit and wisdom, he will make you throw away everything you think about advertising. 1 This Is Marketing: You Can't Be Seen Until You Learn to See Amazon Kindle Edition Godin, Seth (Author) English (Publication Language) 288 Pages – 11/13/2018 (Publication Date) – Portfolio (Publisher) $13.99

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Illustrator Will Rea on turning a love of art into a successful career

Creative Boom

Also known as Willustration , the Sheffield-based illustrator, muralist and sign writer has quickly become known for his public artwork, indoor and outdoor signage, illustration and work in arts education. He enrolled on a product design course in Manchester in 2014. Lots of lines, perspectives and shapes. "I

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The 15+ Best Marketing Books to Read

Inkbot Design

Contagious: Why Things Catch On Have you ever wondered why some products and ideas catch on effortlessly while others fall flat or fade into obscurity? It's more influential than advertising and, more importantly, far more effective. This raises an important question: can you create word-of-mouth marketing for your product or idea?

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Inspiring creative women to follow in 2022

Creative Boom

Her work has been featured on National Public Radio (NPR), ESPN and ESPN Radio, and NBC Sports California. Strong print, branding, advertising and packaging, she has a keen interest in arts, entertainment, pop culture and the internet. She recently published her first book, Ask Olivia: An Entrepreneur's Advice For Entrepreneurial Life.

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Top 10 Best Books for Logo Designers

Inkbot Design

1 – Logo Design Love Sale Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition Airey, David (Author) English (Publication Language) 240 Pages – 08/20/2014 (Publication Date) – Peachpit Press (Publisher) −$8.00 $31.99 Buy on Amazon So, have you heard of Logo Design Love?