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A helpful guide to marketing for creative freelancers who want to quit Instagram

Creative Boom

Instagram has been a beloved tool to creatives everywhere since its launch in 2010. If IG has become too exhausting, what marketing alternatives are there? If you're looking for free or affordable options to market yourself, don't fret! It's an important overview of how this type of search engine marketing works.

Freelance 511
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Guide to the Top 10 Best Books on Marketing

Inkbot Design

Guide to the Top 10 Best Books on Marketing The truth is, in today’s world of computers, marketing has become the backbone of almost all businesses. Whether you are a young entrepreneur striving to establish your startup or an experienced player looking forward to expanding your business, mastering marketing principles is crucial.

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16 Instagram Marketing Tips for Turning Followers Into Customers Using Journey Maps

Just Creative

Back in 2010, when Instagram was released as a simple photo-sharing app, no one could have predicted this social media platform would evolve into a great marketing tool. In this post, we’re going to share 16 Instagram marketing tips for every stage of the customer journey. This article has been contributed by Val Razo.

Marketing 283
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Must-See Marketing Movies to Inspire Success

Canny

Like you, we can’t get enough of marketing movies and marketing-focused television. That said, if you were to ask me to pick between the two, I’d more than likely go with a movie where marketing is one of the main elements. Marketing movies, on the other hand, tend to be a lot easier to digest, in my opinion. Steve Jobs.

Marketing 147
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To the streets: Is it time to return to guerrilla marketing?

Moo

Enter guerrilla marketing, a way for brands big and small to do things differently and make their mark – and make those marketing budgets work harder. From high-impact stunts to low-cost sticker campaigns, the ‘00s was, to many, the golden age of the guerrilla marketing campaign. What is guerrilla marketing?

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Tebo Mpanza on why the future of branding is young, agile and authentic

Creative Boom

Now, attention is increasingly turning to Gen Alpha, who were born after 2010 and are now reaching their teens. They are also diligent about only working with like-minded production partners committed to sustainability. The brand's ethos was meticulously integrated into the digital product and content," explains Tebo.

Brand 354
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Continuous design: a framework for building digital products

UX Collective

Most digital designers today are participating in some form of “continuous design”– iteratively improving and scaling a post-launch product — yet this is not reflected in the most common models that we use to describe the design process. I quickly saw that the new conceptual model was a better fit to the needs of digital product design.