2009 Design Strategy Industrial Design Marketing 
UX Collective
MAY 10, 2023
Wave 3 — The Strategy Wave The Strategy Wave will see research operate at a business level, and the work will consume the outputs of Product Wave research. Its grounding frames are consolidated sets of user needs that extend into organizational composition and the market landscape. Buchanan) of design than industrial design.
UX Collective
JULY 16, 2023
I ended up staying close to 11 years, an eternity by today’s standard, particularly in the US job market. An industrial designer by trade, he spoke so eloquently in meetings about design, strategy, and business and I was always in awe. I met Cindy in 2009 on stage in Tokyo and kept in touch ever since.
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