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Maybe we don’t have to (re)brand everything

UX Collective

The prevalence of “corporate” (self) branding has created a market of digital mockups. 64 (2003) WHEN I FIRST STARTED doing freelance design, my thoughts were very much pigeon-holed into achieving results like those in Behance have showcased. It only presents identity crises. and end up being clones of each other.

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