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The 26 Best Books for Creative Business Owners

Inkbot Design

If you're anything like me, you have a burning passion for your craft and a desire to turn it into a thriving business. Elizabeth Gilbert's infectious enthusiasm and wise insights will remind you why you fell in love with your craft in the first place. Good to Great: Why Some Companies Make the Leap and Others Don't Great product!

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Behavioural Design: The Art and Science of Influencing Behaviour

Inkbot Design

Behavioural Design: The Art and Science of Influencing Behaviour Consumer behaviour and psychology have always gone hand-in-hand. Persuasive Design Persuasive technology is the umbrella field focusing on digital systems crafted to form new attitudes or behaviours or reinforce existing ones. Sale Science And Human Behavior Skinner, B.F

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The 25 Most Famous Graphic Designers of All Time

Inkbot Design

Whether you're an aspiring designer looking for inspiration or a casual art lover, this article is a must-read. Bass was known for his incredible motion picture title sequences, a true work of art. With four decades of success, Bass was a true master of his craft. And let's remember his famous art direction skills.

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The 37 Best Design Books to Level Up Your Skills

Inkbot Design

Reading is one of the best ways to learn new techniques, theories, and approaches to elevate your craft. Sale Graphic Design Theory: Readings from the Field Armstrong, Helen (Author) English (Publication Language) 151 Pages – 03/11/2009 (Publication Date) – Princeton Architectural Press (Publisher) −$22.95 $2.00

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Tips for Pitching with Confidence: The Psychology of Persuasion

Inkbot Design

Tips for Pitching with Confidence: The Psychology of Persuasion Whether you pitch your startup to venture capitalists, sell a new product to potential clients, or present an idea to your boss, pitching confidently and persuading others is a crucial skill. Craft messaging that speaks directly to their needs and aspirations.

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Don Norman and the Emotional Side of Design

Inkbot Design

The emotional experience of using a product can be just as necessary. ” Over two decades later, emotional design remains integral to creating products and experiences that truly resonate with users. Emotional design considers how a product makes users feel on a gut, instinctual level.

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The Vibrant World of Japanese Graphic Design

Inkbot Design

Post-War Graphic Design After WWII, Japan rebuilt while embracing traditional art and international modernism in graphic design. Letterpress connects generations through knowledge transfer workshops while revitalising an old craft. Packaging Design Innovation Graphics on product packaging captivate consumers across store shelves.